 |
|
|
| |
|
 |
GBX teams up with State of Man
Sep. 10, 2007
State of Man, a powerful yet soulful rock/alternative band hailing from Atlanta. They’ve been called one of the East Coast’s premier acts by XM Satellite Radio. The smooth stylings of State of Man together with the edgy looks of GBX make for a winning combination.
You can check out State of Man through their My Space link located on the GBX home page. You can also view the video behind the ad campaign that showcases the band's travels from Atlanta to NYC. It's a cool show.
GBX featuring Cobra Lily
Feb. 7, 2007
GBX has partnered up with the hottest club band in NYC now, Cobra Lily. Cobra Lily features Scoop Slone as lead singer and they have been making waves all over town. They have a cool sound and a hot look and the band wears GBX at their club dates and appearances.
Be sure to check out the latest GBX video featuring Cobra Lily and Scoop Slone on the GBX website.
Cinco de Mayo Celebration
Apr. 1, 2005
Come and celebrate that most caliente of holidays, Cinco de Mayo, with GBX and FHM Magazine.
On May 5, GBX will be hosting the hottest party of the season at AER, the ultimate NYC club. Located in the ultra-trendy meat-packing district, AER is the destination of choice for those seeking the best of what New York clublife
has to offer.
Be one of the first to make an on-line purchase of at least $95 (excluding tax and shipping) through gbxshoe.com starting on April 15, with your purchase shipped to NY, NJ or CT, and you can win admission for you and a guest to attend the celebration.
After your qualifying order is placed, you will be contacted by our events department via email to confirm your ability and desire to attend the event. Just respond within 48 hours of that email and your name will be on The List.
Spaces are limited for what promises to be El Fiesta Grande. Come party with GBX and FHM on May 5.
Does not apply to prior purchases.
GBX celebrates Cinco de Mayo
Mar. 1, 2005
Stay tuned for info on the upcoming caliente party of the season when GBX celebrates Cinco de Mayo. GBX and FHM Magazine have partnered up to get you in to the party that will be happening at a hot NYC club on May 5.
Details will follow shortly.
GBX commercial airing nightly on BET & MTV
Sep. 30, 2004
Be sure to check out the new GBX commercial which is running through the entire fall season on BET and MTV. It's cool, the girls are hot and the music is thumpin'.
GBX...Make Your Mark
Aug. 27, 2004
GBX is back on the streets and the graffiti is hittin' hard. We got the major hustle that gets us heard in the 'hoods. We're working that underground look, just below the radar, til one day when you look around and you see GBX everywhere. We're shakin' it in the clubs, rattlin' it on the streets, and workin' it at the 9to5.
Get GBX and Make Your Mark.
GBX wins Telly Award for recent commercial
Mar. 22, 2004
The aptly titled "Watch Your Step" 30-second commercial has been named a 2003 Telly Award Winner. Out of approximately 10,000 entries the GBX commercial won based on a high standard of excellence for both creativity and production.
Check out the commercial yourself at the GBX IN THE NEWS section shown at the top of each page, and then click VIDEO.
GBX Spring 2004 Ad Campaign
Jan. 9, 2004
Graffiti. It's making a comeback on the streets and in the cities. It's bright, it's noticeable and it's everywhere. Just like GBX. Watch your step with GBX and make sure to pick up some of our new graffiti-inspired t-shirts.
Check out GBX on MTV
Sep. 10, 2003
GBX is turning up the heat on MTV. Starting in late September and running through the fall season you can check out the hot new GBX commercial which will be airing continuously.
Shot in high definition and letter-box format it's full of special effects and imagery.
Experience it and let us know what you think.
GBX announces new website
Jul. 10, 2003
GBX the hottest brand with the hippest styles has announced the launch of the new www.gbxshoe.com. This new website has the look and feel of what the GBX brand is all about.
GBX customers now have the option to join Club GBX. Club GBX allows the member to experience the ease of express shopping, enjoy free shipping, and receive email about special sales, discounts and exciting promotions designed especially to help you watch your step.
GBX Club members of gbxshoe.com will have the opportunity to check out the latest styles before they hit the streets and be the first one in your neighborhood to be wearing these GBX styles on your feet.
People will "watch your step" when you're wearing GBX.
Look for our Fall 2003 "WATCH YOUR STEP" campaign to be featured in the following national publications:
The Source
FHM
Maxim
XXL
Slam
Rolling Stone
GBX Spring 2003
Jan. 30, 2003
Spring 2003 continues our successful campaign focusing on Youth. The latest ads will break in the fashion pages of all the national publications beginning in March and running through June.
GBX Fall 2002 Ad Campaign
Aug. 5, 2002
The latest GBX ads will begin running in the September fashion issues. The focus for Fall 2002 is YOUTH. GBX is a national brand sold through both new and established retailers who are able to tap into the GBX lifestyle.
Harbor Footwear Group, Ltd. announces its new advertising campaign for GBX Footwear
Dec. 19, 2000
The advertising campaign for Spring 2001 highlights the Euro-influenced design aspect of the product and showcases the wide range of styles in each ad. According to Dennis Lazar, President and CEO of Harbor, "This season our marketing efforts are focused on educating the consumer about the variety of products under the GBX brand."
Look for our Spring 2001 campaign to be featured in the following national publications:
The Source
Maxim
Vibe
Penthouse
GQ
Busta Rhymes: Rapper ready for the runway
Jun. 11, 1999
Rapper Busta Rhymes is stepping out of the music business and into the world of fashion with 2 shoe styles he helped design in conjunction with the GBX Footwear design team.
Busta Rhymes to Appear in the Latest GBX Advertising Campaign
May. 24, 1999
Harbor Footwear has just signed the hip-hop superstar recording artist Busta Rhymes to appear in the latest advertising campaign. We have photographed Busta at his recent sold out concert in Cincinatti wearing GBX. The concert was a huge success and so were the shoes.
In order to capitalize on Busta's strong "street cred" the styles will be branded: BUSHI by GBX.
Busta's line of BUSHI clothing will be directly tied to our footwear. He's got a very strong steet image which will translate into increased sales for your retailers. Get the word out that Busta is in the house.
Welcome To GBX.
May. 12, 1999
Welcome to GBX. The hippest site dedicated to feet and fun.
|
|
|
